The Firn | Business Development Agency

Providing expert sales and management outsourcing services


SERVICES


The Firn is a Business Development Agency and consultancy company focused on maximizing sales opportunities in the territory of Middle East and Africa.


Our clients are manufacturers who want to explore the territory and grow their presence within it without incurring most of the costs and the uncertainties associated with the setup of an affiliate or the hiring of a direct sales headcount.


Our services cover a wide range of duties and responsibilities including, but not limited to:

- Develop and implement business plans and strategies

- Conduct market analysis to find new areas of opportunities 

- Conduct competition analysis to evaluate USPs and design value proposition

- Build, encourage and maintain long-term relationships with key stakeholders and prospects

- Travel extensively within the territory to handle business deals operations and activities 

- Oversee the implementation of contracts 

- Create and present a detailed report for clients


ABOUT


The Firn key area of expertise is the entire cold chain, from harvest to table, with particular focus on the retail, commercial and semi industrial refrigeration segments.

The management team has been developing business in the Middle East and Africa region for several refrigeration equipment manufacturers since 2005, both by setting up and managing distribution networks as well as by offering full solutions to end customers and executing turn key projects.


We are sustainabilty enthusiasts and we are blessed with the opportunity of being part of the development of emerging countries while promoting environmentally conscious solutions and helping reducing food loss.

PARTNERS

ISA was born in Umbria, in the heart of Italy which creates fashion, design and style.


Since 1963 ISA manufactures in its region and from there it provides refrigerated showcases and furniture for public spaces worldwide. It exports in 107 countries quality products with a high rate of technology, innovation and sustainability.


ISA today is one of the most important players in the field of interior design for public spaces, showcases, refrigerated cabinets for ice cream and pastry and professional furniture.

LU-VE Group is an Italian manufacturer of commercial and industrial unit coolers, air cooled condensers and dry coolers; a synthesis of experience, tradition, forward thinking and innovation.
LU-VE Group is head quartered in Italy but it is an international company with 13 production facilities throughout the world.


LU-VE Group has introduced new ways of conceiving and constructing products for refrigeration and air conditioning, using cutting-edge technology. These products then become the ongoing reference points for the whole sector.

Italian manufacturer of energy efficient refrigerating units and chillers, direct and indirect expansion machines with low GWP fluids and natural refrigerants.


INTEGRATED MANAGEMENT OF UTILITIES Thanks to Unigest integrated management system for lighting, air conditioning and domestic hot water with parameters customization and consumption measurement.


REMOTELY CONTROLLED
With Telegest cooling systems are easily managed and connected to the central monitoring center.


CONTACTS

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